Since 2017, the number of social media users worldwide grew from nearly 2.9 billion to 3.6 billion in 2020. This number was projected to go to 3.78 billion by the end of 2021. That projection fell short - to date, there are 4.48 billion social media users worldwide. To put that in perspective, that [...]
As the year comes to a close, we take a look at the algorithm updates and changes to search that Google rolled out in 2021. Google results are constantly changing. While fluctuations vary for different search queries, search results are never static. New information, an uptick in interest, or current events can all have [...]
So...what is SEO? Even if you’re an SEO expert, defining SEO can be a bit difficult. Since its inception, SEO has gone through a lot of changes, and some original best practices have become completely obsolete, replaced by new rules and standards. On the heels of a new Google algorithm update - don’t worry, [...]