As outlined in a post our CEO wrote on Huffington Post just 3 months ago, we stand behind the history of that incident, and as a company, we strongly condemn any reputation management or law firms using these fraudulent DMCA practices to remove information from the internet. The practice is illegal and should be avoided by any reputable agency.
Good reputation management firms work with clients to change behavior and communicate these changes to stakeholders via content creation and earned media coverage. Sending fake DMCA requests like those outlined in this report ultimately lead to negative consequences for clients; an outcome any reputable reputation management firm would hope to avoid.
We’re glad WebActivism is bringing this shady practice to light and look forward to helping assist them clean up the reputation management industry.