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International SEO FAQ with Status Labs International Strategy Manager Zach Schell

April 2022, there were 5 billion unique users online worldwide - over 60% of the world’s population. As more of the world goes online, how your company appears in search results has a greater impact on your company’s growth, reputation, and overall success. If your business doesn’t have a strong online presence or, worse, [...]

International SEO FAQ with Status Labs International Strategy Manager Zach Schell2022-07-28T17:44:03-05:00

How Do Algorithms Work?

I hear about algorithms a lot, not only by virtue of working in SEO. Algorithms - and talk about them - are everywhere. Most recently, I’ve noticed algorithms coming up in conversation when friends of mine are once again amazed that TikTok showed them a new category of videos that they didn’t even know [...]

How Do Algorithms Work?2022-06-03T12:46:00-05:00

How to Use Google Search Trends for Your Content Strategy

There is a lot of guesswork in SEO. To avoid revealing too much information, Google tends to keep pretty hush hush when it comes to smaller algorithm updates, the weight of certain ranking factors, and any other insights that could help people game the system. As a result, to get the most out of [...]

How to Use Google Search Trends for Your Content Strategy2022-03-09T19:13:07-05:00

If You’re Not First, You’re Last: How to Improve Your Google Ranking

When it comes to where you rank in Google search results, if you’re not on the first page, you may as well be last. In 2022, you’ve got to be #1. With billions of web pages out there, ranking well in Google’s search results can feel like you’ve hit the jackpot. But it’s not [...]

If You’re Not First, You’re Last: How to Improve Your Google Ranking2022-02-07T13:20:37-05:00

How the Google MUM Update is Shaking Up SEO in 2022

The Google MUM update, which was announced in May of 2021, is likely to shape SEO strategy in 2022 and beyond. The update, focused on search intent and providing users with the best results through the use of AI, has replaced BERT to further improve Google search results. If you’re wondering who BERT is, [...]

How the Google MUM Update is Shaking Up SEO in 20222022-01-31T21:13:57-05:00

Top SEO Trends in 2022 to Shape Your Online Strategy

Status Labs SEO Strategy Manager Jenna Hernandez offers insights on the key SEO trends to keep an eye on in 2022, and how to update your own SEO strategy accordingly.  New year, new SEO best practices. While some things may stay the same, 2022 brings with it new SEO trends, predictions, and factors to [...]

Top SEO Trends in 2022 to Shape Your Online Strategy2022-01-21T14:53:07-05:00

Google Updates 2021: How Search Changed This Year

As the year comes to a close, we take a look at the algorithm updates and changes to search that Google rolled out in 2021. Google results are constantly changing. While fluctuations vary for different search queries, search results are never static. New information, an uptick in interest, or current events can all have [...]

Google Updates 2021: How Search Changed This Year2021-12-09T18:09:30-05:00

Defining SEO and its Best Practices

So...what is SEO? Even if you’re an SEO expert, defining SEO can be a bit difficult. Since its inception, SEO has gone through a lot of changes, and some original best practices have become completely obsolete, replaced by new rules and standards. On the heels of a new Google algorithm update - don’t worry, [...]

Defining SEO and its Best Practices2021-12-02T19:57:19-05:00

107 SEO Statistics for 2021

As of January 2021, there were over 4.60 billion active internet users worldwide - nearly 60% of the global population. This number is only growing and, with it, so is the importance of understanding search engine optimization, or SEO. SEO is a major factor in what ranks in search engine results. If you don’t [...]

107 SEO Statistics for 20212021-09-30T16:42:58-05:00

SEO Basics: 27 Answers to Your SEO FAQs

SEO is complicated. If you’re an SEO beginner, it can be difficult to know where to start. Even with some experience, the constantly-evolving landscape of SEO may have you running into issues when strategies you’ve used in the past no longer help you (and, in some cases, can hurt you).  What’s more, when you [...]

SEO Basics: 27 Answers to Your SEO FAQs2021-09-16T09:58:24-05:00