Communications Strategies and Media Relations
THE RULES OF PUBLIC RELATIONS HAVE CHANGED
Most PR firms haven’t adapted with the new challenges introduced by the internet. We’re different. We know how people consume information and how to cut through the noise. Our team devises communications strategies specific to both your brand and your marketing objectives. We know that by using the right messaging and targeting the right platforms and audiences, PR can create massive awareness and interest in your brand.
Our “digital first” PR professionals have deep relationships with journalists, bloggers, and influencers across a variety of industries. We help you engage audiences with compelling content to create emotional experiences that drive participation and sales. Whether you need to launch a new product, build or manage your personal brand, increase your company’s media footprint, or simply lean on trustworthy PR assistance for your marketing efforts, we maximize your PR spend and offer creative digital solutions tailored to your needs.
AMPLIFY BRAND AWARENESS & SECURE TRUSTED EARNED MEDIA COVERAGE
Allow our team to secure media exposure that’s valuable for your brand’s news, company leadership, new product launches, or events. Through strategic editorial outreach, we help solve your communications needs and secure press coverage that’s valuable to your company. We utilize our key relationships with top media contacts around the country to position great story ideas that amplify your brand’s reputation.
CRISIS CONSULTING, ONLINE AND OFF
It’s not enough to just manage traditional media in the face of a crisis anymore. We can help you minimize the collateral damage brought upon your online identity during and after a crisis. Whether you’re in a Twitter storm or facing a backlash from bloggers and influencers, our team can provide a steady hand on how to keep calm and respond thoughtfully to any issue on any digital platform.
Our team has assisted Fortune 100 and 500 companies, venture-funded startups, SMBs, and public figures in response to crisis situations online. When crisis hits, what you do in the next 24 hours can either amplify or mitigate the severity of the situation. Our team helps minimize the damage and stem the bleeding to ensure as little negative press as possible permeates your page 1 of Google.
We’ve helped many Fortune 500 companies and public figures through professional and personal crises. Our time-tested strategies prevent your bad news from bleeding into your bottom line.
And even if you’re not managing a crisis, we can help you put together a fast-action digital and social media plan for when a crisis occurs.