Meet The People Behind Status Labs
Meet The People Behind Status Labs
Darius Fisher is the CEO, President, and co-founder of Status Labs. As CEO, Fisher created the strategic vision of the company, built partnerships with agencies and influencers, and recruited the domestic and international sales and account management teams. Prior to co-founding Status Labs, Fisher worked as a political consultant and copywriter. Fisher graduated with honors from Vanderbilt University.
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Jesse is an internet marketer with an unhealthy obsession with SEO, social media marketing, running, and his Spotify starred list (8,000 songs and growing). Based in NYC, he has a cat named Gracie and fights a constant battle with a major sweet tooth.
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Alexa moved to Austin from New York City, where she received her Bachelor’s degree in Merchandising Management from the Fashion Institute of Technology. Originally from Sarasota, Florida, Alexa enjoys the beach (shout out to Siesta Key), Americana music, thrifting, her two cats, people watching, running, and Seinfeld. She is an Aquarius.
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Lacy is our Director of Public Relations and Marketing Communications. Along with managing Status Labs’ PR team, she drives PR strategy for a wide variety of thought leadership, reputation, branding and crisis campaigns. Prior to joining Status Labs in 2015, Lacy earned her Masters in Advertising from UT Austin and dedicated ten years to working and training in PR, marketing, and branding. When she’s not consulting, editing, or designing, this native Floridian can be found outside hiking, kayaking and exploring Texas. Lacy lives in Austin, TX with her husband, dog, and (always entertaining) chickens.
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Originally from Kansas City, Clair moved to Austin to attend The University of Texas. After graduating with honors, she joined Status Labs’ content team to kickstart her career in writing. She later became the Content Director for the company before ultimately moving into the Director of Culture role, taking on corporate communications, event planning, training and recruiting. When she’s not working, she’s rooting for the KC Royals and Chiefs and running off the energy generated from her incessant sweet tooth.
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Dana has enjoyed growing with the Status Labs SEO team for almost 3 years. With a background in theatre and communications, she loves the creative aspects of tackling ORM projects, as well as working closely with each of our talented SEO team members. Never without a kombucha or Topo Chico on her desk, she also enjoys yoga, scary movies, and musicals.
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Claire is a native Texan who attempts to navigate the excitement of the ”Austin scene”…but usually she gets too tired and decides to just unwind with friends instead. She enjoys outings with coworkers, listening to live music, and keeping it pretty chill.
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Bailey grew up in Chicago and attended the University of Wisconsin-Madison. She became simultaneously disagreeable to the cold and fond of traveling, which led her all over Asia and India before she finally settled in Austin, TX. She worked in a sales capacity in the tech industry for three years before finding a home at Status Labs.
When Bailey isn’t at work, she is practicing yoga or researching the best place in town for dinner and drinks.
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James has four years of experience in Sales and Account Management, working at Groupon in Chicago for three years in Business Development, as well as developing sales strategy for an interactive software startup. He’s originally from Houston, but spent most of his childhood in Lagos, Nigeria, and Islamabad, Pakistan. This experience gives him a worldly perspective when working with clients all across the globe. He still loves to travel internationally any chance he can. Other hobbies include exploring Austin via bicycle in search of the perfect deli sandwich, attempting to learn every Motown song on guitar, and solving Lone Star beer bottle cap puzzles.
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Charlie has been with Status Labs for over three years and has 10+ years of customer service under his belt. Mr. Howell’s in-depth understanding of online reputation has been forged since he started with Status Labs in 2015 on our operations team as an SEO specialist. Status Labs quickly realized his skill of building strong client relationships, which made him a great fit for our account management team. He has thrived in that role and completed dozens and dozens of successful campaigns for happy clients.
Where is Charlie when he’s not in the office hard at work keeping clients happy? You’ll probably find him cycling around Austin, kayaking down Lady Bird Lake, playing basketball in the park, or absorbed in a good book. A true Texan, he is a lifelong fan of the NBA’s San Antonio Spurs, but also bleeds burnt orange for his alma mater. (Hook ’em!)
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Michael graduated from the University of Texas and loves his Longhorns. When he’s not competing in some team sport, he’s probably reading a book and enjoying a cup of coffee.
“If you want to go fast, go alone. If you want to go far, go together”
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Laura Jaffee is a Business Development Director based in New York City. Prior to Status Labs, she was a top sales performer and manager at SinglePlatform. Originally from Westchester, New York, Laura graduated from Barnard College with a BA in American Studies. Outside of work, Laura can be found exploring the city’s best food and fitness scenes.
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Kevin has a diverse professional background with a primary focus in sales and marketing. He’s originally from Florida, but growing up in a military family gave him the chance to experience several different parts of the U.S. and Germany. While attending the University of North Texas, he fell in love with Austin and decided to make the jump after graduating.
He’s been a lifelong Cowboys fan and does his best to explain the game to his fiancé and son (foosball, as she calls it). When Kevin’s not working or spending time with family, he enjoys catching up with friends, cruising around on his skateboard, and searching for the best taco spots in Austin.
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Kaitlin graduated from Baylor University with a BA in Journalism. After graduation, she moved to Colorado, where she gained experience working in both a Public Relations agency and an in-house firm. After a few years, she moved back to her hometown of Austin, TX, where she continues to thrive in the PR industry.
When she is not securing valuable media placements, Kaitlin enjoys finding fun new places to eat and drink around town, seeing live music, geeking out on a good history documentary, and hiking around the greenbelt with her two dogs Prudence and George.
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Kayla relocated to Austin in 2015 after leaving the hospitality industry in Telluride, Colorado. At Status Labs, she brings forward her communication and marketing skills as a specialist on the Operations team. Outside of work, you can find her on the road or in the mountains.
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Arianne Smola is an Account Manager based in Austin, TX. Before joining Status Labs, Arianne spent five years working in the recruitment industry at Indeed.com, in both business development and account management capacities. Arianne grew up in Fairfield, CT, and graduated from Colgate University. She lived in New York City for four years before relocating to Austin in late 2015. Outside of the office, Arianne loves trying new restaurants and recipes, traveling, and catching as many live shows as possible.
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Sal was born and raised near the Bay Area of California. After graduating from UC Davis in 2012 with a double major in economics and philosophy, he moved to New Orleans, where he lived three memorable years before moving to Austin in the summer of 2015. He has accumulated experience in sales, management, and the insurance industry, most recently having worked at Progressive insurance for three years prior to joining Status Labs. In his free time, Sal enjoys the outdoors, boxing, playing guitar, reading, and sharing valuable moments in life with friends and family.
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A native Texan and graduate of the University of North Texas, David was commissioned as an officer in the Air Force and stationed in Japan and Texas. He spent his 20s traveling to the world’s scariest places as a C-130 navigator. David transitioned to the civilian world, first as an account exec for Siemens Industry, and is now at home in Austin at Status Labs. When not in the office, David enjoys a room with a view, a well-made cocktail, and exploring the world with his wife Bex, his daughter Lulu, and his metal detector Frank.
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Anglyn grew up in Southern California and attended San Diego State University, where she earned a degree in Integrated Marketing Communications. After working a few years, she realized it was time for a change, so she decided to leave the beach behind to find her place in the Live Music Capital of the World—Austin, TX. Anglyn comes to Status Labs with over seven years of digital marketing experience, having managed SEO campaigns in both the tech and legal industries.
When Anglyn is not at work, she is busy taking barre classes, visiting friends and family across the country, or browsing Yelp for the latest places to eat and drink.
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Rob graduated from Utah State University with a degree in history, and was commissioned as an officer in the United States Air Force. While in the military, he completed over 130 combat missions as an Instructor Navigator on C-130s, and traveled to over 46 countries, including some of the world’s scariest places. After leaving the military, he moved to Texas to start his career in Account Management, where he now calls Status Labs home. When he isn’t in the office, you can find him in his garage working in his woodshop, taking to the skies to indulge in his love for flying, or traveling the world with his wife Dani, his son Max, and his dog. Rob says his favorite things in life are Legos, movies, and airplanes.
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Mary is naturally from Rio de Janeiro, Brazil, and moved to NY in 2014 looking for the lights, chaos, and opportunities only the Big Apple can offer. With over eight years of experience in marketing and project management—mostly in the fashion and arts fields—she joined Status Labs to embrace a new challenge: managing online reputation projects for all kinds of clients.
When Mary is not at work, she is probably practicing vinyasa yoga or looking for a new variation of it. Dogs, sunny (and hot) days, art, and chocolate are her passions.
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A native of Niagara Falls, NY, Bob received a Bachelors of Business Administration in Accounting from Niagara University. After spending several years working for The Walt Disney Company in Florida, Bob landed in New Orleans, where he got married, earned his MBA, and had his two children. Four years ago, Bob and his family moved to Austin, ultimately ending up at Status Labs in the role of Controller. When he is not working, his time is spent listening to music, watching football, going to concerts, playing poker, and doing whatever his kids want to do.
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Spencer is a Business Development Director at Status Labs and heads up the company’s west coast operations from sunny Los Angeles. Prior to joining Status Labs, he was a Digital Strategist at Weber Shandwick in New York City. Spencer graduated from Vanderbilt University with a BS in Human and Organizational Development and a Master’s in Organizational Leadership.
Outside of the office, Spencer can be found reading dystopian novels, replacing divots on the golf course, rooting on the Mets (ya gotta believe!), and learning how to live that SoCal lifestyle.
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Jack Michelman is Director of Business Development at Status Labs and leads the new acquisition efforts of the company, building strategic partnerships and managing relationships with agencies, partners, influencers, and clients. Prior to joining Status Labs, he was a leading coordinator in the motion picture, television, and digital departments at Creative Artists Agency. He is based in Los Angeles and graduated from the University of Southern California’s Marshall School of Business.
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Esther is a Texas native and graduate of The University of Texas. Prior to joining Status Labs, Esther co-founded a photo and video production company and worked in the startup industry. When she’s not SEO backlinking, you can find her outside hiking, climbing, camping, and tending to her chickens.
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Brittney is a born and raised Texas enthusiast. She graduated from UTSA, where she earned a B.A. in Communication with a concentration in Public Relations. Brittney leverages her skills in media outreach, content creation, research, and coordinating projects with the Status Labs SEO team. She enjoys traveling, reading, caffeine, and cat naps.
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Cullen is an SEO specialist who recently relocated from Austin to Los Angeles. A graduate from the University of Texas at Austin, he came to Status Labs to continue a career in the digital sphere.
Cullen is highly interested in photography and videography, traveling often to experience and capture different landscapes, cities, and art. He writes and builds websites on a freelance basis as well.
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Kate moved to Austin from Charlottesville, Virginia, to attend the University of Texas at Austin. A recent graduate, she is excited to be a part of the Status Labs team. Outside of work, she’s usually spending time with friends, trying to get out more, and talking to anyone who will listen about her blind cat, Sandra Dee.
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Steve was born and raised in the Northwest part of Houston, Texas. After attending the University of Texas, he decided that the city of Austin would be his permanent home. His love for dogs and technology has flourished thanks to his extensive history of working with major tech companies like Apple Inc. and owning his own dog training company. When he’s not on a hike with his dogs, he is regularly seen on a volleyball court or enjoying the amazing food selection that Austin has to offer.
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Jenna was raised in the concrete jungle of downtown Houston, Texas. She cultivated a healthy love for the city of Austin during her studies at the University of Texas, where she graduated with a BS in Government and Religious Studies. She brings a diverse professional history with her to Status Labs, having previously worked as a Legislative Aide and a Quality Assurance Analyst.
Jenna craves avocado and sunshine daily, and her best friend is a 15-year-old (healthy) Shih Tzu named Mister Patch. On the weekend, she’s either listening to music somewhere obscure or watching cheesy Hallmark specials with her Grandma.
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Patrick is a native Chicagoan and has lived in Austin for the past seven years. He graduated from Valparaiso University with a degree in Art and Design. He is passionate about creativity and finds the time everyday to make something new.
When he is not hard at work, you can find Patrick biking around town, traveling, and seeking outlets for his creativity.
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Jenny graduated from The University of Texas at Austin with a BS in Public Relations and a Business Foundations certificate from the McCombs School of Business. When she’s not busy being a PR rockstar, this Texas native can be found petting strangers’ puppies, gracing her roommates ears with beginner piano jingles, run-walking, and cheering on her beloved longhorns.
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Chris is the Managing Director of our UK & Europe office at Status Labs and is based in London. Prior to joining Status Labs, Chris was Director of the Industry Practice at alva, a reputation analytics firm, and specialized in communications strategy for the mining, energy, defense, and telecommunications sectors.
Chris holds a first-class honors degree in BSC Management and is a current candidate in the Weekend MBA program at Imperial College London.
Outside the office, Chris spends his time training with his fencing coach and reading.
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Evelin Batista is our Director of Sales & Operations responsible for the Latin America team and business development. A native Brazilian, Evelin has over 13 years of experience in Communications and, prior joining Status Labs, was Account Director at Y&R São Paulo. She works out of both New York and Brazil. She has built strong corporate client relationships and partnerships in Latin America in the name of Status Labs.
Outside of work, Evelin enjoys exploring NYC’s cultural scene and best food and planning her next trip around the world.
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Amber graduated with a degree in Communication Studies and Writing from Texas State University. Afterwards, the native Houstonian made her way to Austin and now works with the Operations team as an SEO Specialist. With her time off, she enjoys attending concerts, distance running, trying new restaurants, and hiking the greenbelt with her oversized German Shepherd, Ranger.
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Avery has lived in Austin, Texas for the past four years. He grew up all over North Texas, moving from Richardson to Plano. In Austin, Avery studied Radio-Television-Film, with a focus in podcasting, at The University of Texas at Austin. When he has finished all his work for the day, he enjoys biking, camping, and going to the First Monday Trade Days in Canton, Texas, every month.
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Sara works on the Business Development team discovering and engaging new clientele with clear insight of our goals and services. After graduating from the University of Kansas, with a degree in Journalism and a minor in Communication Studies, Sara traded in her ruby red slippers for a pair of western boots and made her way down to Texas. Outside of the office, you’ll find her out and about in Austin hiking the hill country, laying out at Barton Springs, visiting a local winery or brewery, stretching out at yoga, or tasting new flavors from the rotating food trucks.
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Brad graduated from UT Austin with a degree in Economics. A dual U.S./Italian citizen, he spends his time reading, hanging out with friends, and dreaming about traveling abroad.
Claire grew up in Tulsa, Oklahoma, and then attended Texas Christian University, where she studied Writing and Spanish & Hispanic Studies. During that time, she studied abroad in Valparaíso, Chile. Before joining Status Labs, she spent a year teaching junior high and high school Spanish.
Outside of work, you can find her bouldering, organizing her books, tending to her houseplants, playing with her scruffy terrier mix, traveling to the mountains, teaching herself Portuguese, eating Asian food, or honing her Harry Potter trivia prowess.
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Rachel is a Houston-native and a proud member of Status Labs’ operations team. She graduated from the University of Texas at Austin where she took classes in as many departments as she could find. After studying abroad in London, Rachel enjoys BBC shows and a strong cup of black tea. She settled into the rhetoric and writing department and wrote her senior thesis on the rhetoric of sketch comedy. Rachel enjoys puns and her cat Peanut- and hopes this does not give anyone paws.
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Robert began his Texas tour growing up in the southwest part of Houston before attending The University of Texas at San Antonio, where he earned a Bachelors in Communication. After spending four years in San Antonio he made his way to Austin, Texas. When he isn’t lighting up the office with his charisma, you can find him at some of Austin’s local watering holes or hitting the streets in search of live music.
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Scott Shay joined Status Labs’ New York team as Operations Manager before relocating to Austin. He oversees the execution of special projects and major company initiatives, including key accounts and content marketing strategy. Previously, Shay was a Social Media Marketing Manager at FanDuel for five years.
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